Stronger communicators. More confident teams.
PurposeScript provides tailored training for businesses, leaders and teams.
Programmes are built around the people taking part, the situations they face and the capabilities the organisation needs to strengthen.
Training shaped around the organisation
An effective training programme should do more than transfer information.
People need to understand the ideas, connect them to their own work, practise the skills and leave knowing what they will do differently.
PurposeScript training is therefore tailored rather than delivered as a generic, off-the-shelf exercise.
The starting point may be:
- a specific communication challenge
- a team that needs greater consistency
- leaders preparing for change
- managers who need greater confidence and impact
- people who regularly present to customers or colleagues
- a need to improve team understanding and effectiveness
- a wider professional-development programme.
Communication and presentation
Programmes can include:
Effective presentation skills
Build a clear structure, prepare with the audience in mind and deliver with greater confidence.
Advanced presentation skills
Develop stronger audience engagement, adaptability, personal impact and handling of more demanding presentation situations.
One-to-one presentation surgery
Focused individual work on a particular presentation, speaking challenge or development need.
Communication skills
Improve clarity, listening, questioning, audience awareness and the ability to adapt communication appropriately.
Personal impact and personal effectiveness
Develop greater awareness of how you come across and how your choices affect the people around you.
Interview preparation and technique
Prepare to present experience, capability and potential clearly and respond effectively to questioning.
Challenging questions and high-pressure conversations
Develop the structure, composure and adaptability needed when the discussion becomes more demanding.
Leadership and team effectiveness
Programmes can also include:
Leadership development
Tailored programmes that support leaders and managers in developing the communication and interpersonal skills required in their roles.
DISC personality profiling for team effectiveness
Use DISC to improve self-awareness, understand different communication preferences and strengthen how people work together.
Team dynamics
Help teams recognise the patterns that support or obstruct effective working and communication.
Communicating and leading through change
Support leaders and teams in explaining change, responding to uncertainty and maintaining constructive communication.
Developing a growth mindset
A six-week programme designed to help participants examine how they respond to challenge, learning and development.
Training that connects to the real work
Where appropriate, exercises can use the organisation’s genuine material and situations.
That may include:
- current presentations
- customer conversations
- leadership messages
- team communication
- change announcements
- internal meetings
- interviews
- panel or event appearances
- business pitches.
The aim is for people to leave with learning they can apply, not simply notes they can file.
Combine shared learning with individual support
Training and coaching can be used separately or together.
A group programme provides shared language, frameworks and practice. Individual coaching can then help participants apply the learning to their own role, material and development needs.
PurposeScript can also connect training with message and channel alignment, particularly where a business needs both a clearer central story and greater confidence across the people communicating it.
Delivery
Programmes can be designed for:
- focused groups
- leadership teams
- customer-facing teams
- managers
- mixed cohorts
- wider organisational development.
Delivery can take place in person or remotely where appropriate.
The format, duration and content are agreed around the objective rather than forced into a standard package.
Led by Claire. Delivered as a futuremap service.
Training is led by Claire Skaptason, who has delivered professional-development courses since 2004 and is also an ICF-accredited coach.
Claire has delivered training for organisations including The Body Shop, Coty, Unum, Hamble Aerostructures and Freedman.
Her combination of training, coaching and commercial communication experience helps connect the learning to the reality of how people need to communicate at work.
“The most useful course I have attended since working at Unum.”
— Participant feedback following training at Unum
“Delegates have described her presentation training as one of the best courses they have attended.”
— Feedback published by Freedman
Frequently asked questions
Is the training tailored?
Yes. The programme is shaped around the organisation, the participants and the required outcome.
Can training be combined with one-to-one coaching?
Yes. Group learning can be supported by individual coaching where more personal practice and feedback would be useful.
Can programmes be delivered remotely?
Yes, where the subject, group and objectives are suited to remote delivery.
Build capability that lasts beyond the course
Tell us what your people need to communicate, where greater confidence or consistency is required and what should be different afterwards.